Join us in Montréal on September 18-20 for Dot All 2019, the official Craft developer conference!

Brand Resources

Below you’ll find everything you need to know about the Craft CMS brand, and how to use it.

Our Names

Use the correct spelling, casing, and spacing when referring to our products.

  • Craft CMS, not “CraftCMS” or “CraftCms”.
  • Craft Commerce, not “CraftCommerce”.

Avoid beginning your product’s name with “Craft” unless we’ve given you permission.

Our Logos

You may use our logos in reference to our products, but avoid using them in contexts where it could be mistaken for an official endorsement or offering.

Download Logo Files

Choosing the Right Logo

Our logos are available in red and white variants.

Use a red logo over white or light gray backgrounds. Otherwise, use a white logo.

Logo Guidelines

Let them breathe. Our logos shouldn’t feel crowded by their surrounding elements. As a rule of thumb, they should have at least as much space on all sides as the width of the “Cra” in the word “Craft”.

Let them scale. If you’re using our logos on the web, please use the SVG files when possible.

Don’t mess with them! We like our logos just the way they are, so please don’t:

  • Enlarge or shrink any part of the logo.
  • Surround the logo with a stroke.
  • Use a drop shadow with the logo.
  • Make a new container for the logo.
  • Disproportionately scale, skew, shear, stretch, or flip the logo.

Our Color Palette



Please contact us for more information about using our brand.